Simple, reliable payment by mobile phone.
When developing the paybox bank brand, revising its products was a logical accompanying step. We carefully modernised the artistic form of the paybox figurative mark and implanted the optical DNA of paybox bank into a completely new corporate design. While brand recognition was fully maintained, the tone became much more modern, clearer and far more credible. These are all values which consumers consider essential for mobile payment as it comes down to money - your own money at that.
From 2010 to 2015 Zuendel Branding has been driving the corporate redesign and communication.
(Photos by Wolfgang Zajc)