A museum as contemporary as art itself.
The Essl Museum logo draws on the architecture of the museum itself as well as being a strong branding element which avoids taking itself too seriously. The corporate design has been stripped bare so that it can coexist and cooperate with any artwork. It never competes with the art, instead underlining and communicating the idea of the collection, namely: modernity.

Zuendel Branding developed the corporate design and Logo for DMC - Design for Media and Communication.
www.dmc.at
www.sammlung-essl.at