We do not want to miss GPS navigation in our daily travelling routine.
indoo.rs finally offers the same assistance within buildings. Aimless wandering in molochs like airports, clinics or museums is a matter of the past by now. Precise hints about the walking distance to the right gate, the eye ambulance or the Mona Lisa are passed on just as easily as the fastest track to the desired sneaker-bargain. We simply translated this indoor information into a self-explanatory corporate design and logo.
See also: talking design